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When you buy a new phone, Verizon asks if you would like to purchase insurance. It costs Verizon an average of $100 to protect a group of customers who provide a “reasonable level” of care (buy a case and avoid water). It costs Verizon an average of $500
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List at least three qualitative factors that should be considered when deciding whether the Video Division should sell computer monitors to the EDD Division of Kessler Enterprises.
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What does MSRP mean?
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A clothing store sells a shirt costing $20 for $33 and a jacket costing $60 for $93. If the markup policy of the store is assumed to be linear, write an equation that expresses retail price R in terms
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Evaluate the advantages and disadvantages of cost-based pricing, demand-oriented pricing, competitive-oriented pricing, and target return pricing.
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Suppose you buy land for $3,000,000 and spend $1,000,000 to develop the property. You then divide the land into lots as follows: Category Sale price per lot 10 Hilltop lots $500,000 10 Valley lots 300,000 How much did each hilltop lot cost you? a. $171,4
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A bakery currently sells chocolate chip cookies at a price of $16 per dozen. The marginal cost per dozen is $8. The cookies are becoming more popular with customers, and so the bakery owner is conside
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The Molding Division of Cotwold Company manufactures a plastic casing used by the Assembly Division. This casing is also sold to external customers for $34 per unit. Variable costs for the casing are $12 per unit and fixed cost is $5 per unit. Cotwold exe
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Chemical Company has two divisions, the Mixing Division and Bottling Division. The Mixing Division sells chemicals to the Bottling Division. Standard costs for the Mixing Division are as follows: Di
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Aunt Cecilia’s Gift Shop has decided to price the candles it sells at cost plus 60%. One type of carved pillar candle costs $6, and scented votive candles cost $0.80 each. 1. What price will Aunt Cecilia’s Gift Shop charge for the carved pillar candle? 2
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Brenda is shopping for mouthwash and is trying to compare the prices of the popular Listerine brand to the Walgreens brand. However, the sizes of the containers are different. The Listerine brand is 48 ounces while the Walgreens brand is 74 ounces. Fortun
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Go to the website of the Bureau of Labor Statistics (http://www.bls.gov) and find data on the CPI. (a) By how much has the index including all items risen over the past year? (b) For which categories of spending have prices risen the most? The least? (
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Division A manufactures electronic circuit boards. The boards can be sold either to Division B of the same company or to outside customers. Last year, the following activity occurred in Division A: S
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Analyze how third party policies would be used when developing billing guidelines for patient financial services (PFS) personnel and administration when determining the payer mix for maximum reimbursement.
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Nokia’s loss of market share of U.S. cell phone business as a result of: \ a. lack of technological skills b. too much focus on the growing emerging markets c. conscious strategic decisions made by the company d. all of the above e. none of the abov
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How do companies decide which pricing strategy to use when introducing new products to the market? For each pricing strategy alternative, provide an example of a company that would use it and describe the type of product each would be selling using this s
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Nordstrom plans to mark up a Brahmin Croc Embossed Laptop Case $130.50 over cost, which is based on the cost. Find the selling price.
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Identify an example of each of the following: odd-even pricing, prestige pricing, price bundling, and captive pricing. Which pricing strategies have you noticed when you shop? What new products have
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Everyday low pricing is a strategy of _____. a. charging inexpensive prices with few, if any, special promotional sales b. determining prices directly between the seller and buyer c. combining two or more complementary products into a single package d.
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Bria Furniture sells bed frames and mattresses. One of its products is a premium therapeutic bed set produced by OmniSleep, which comes with a mattress and a bed frame. Bria offers a package consisting of the mattress, the frame, and on-site installation
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What is the general formula for determining the minimum transfer price that the selling division should be willing to accept?
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The selling price of office furniture at HML is $6,000. The percent markup on cost is 40%. What is the actual cost of the office furniture?
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A price skimming strategy is most often used for a new product when _______. (a) competition in the market is abundant (b) customers are unwilling to spend a large amount of money on the product (c) its supply is greater than its demand (d) the product is
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When Red Bull was first being introduced into the United States, the company would hand out free samples of its product at extreme sports events (e.g., skateboarding, wakeboarding and mountain biking competitions). Red Bull’s objective was to create (blan
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What transfer price policy would you recommend if the Portneuf Mill always has excess capacity? Explain why this transfer price policy provides incentives for the managers to act in the best interests of the company as a whole.
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Name and describe the two broad new product pricing strategies. When would each be appropriate?
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What is the distinction between penetrating and predatory pricing?
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Word Wizard is a publishing company with a number of different book lines. Each line has contracts with a number of different authors. The company also owns a printing operation called Quick Press. Th
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Department stores such as Kohl’s and Macy’s practice high-low pricing by: a. charging a constant, everyday low price b. providing few or no temporary price discounts c. increasing prices temporarily on select products d. having frequent sale days for stor
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Rapid Industries has multiple divisions. One division, Iron Products, makes a component that another division, Austin, is currently purchasing on the open market. Iron Products currently has a capacit
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When the value of a loyal customer (VLC) market segment is high, should these customers be given premium goods and services for premium prices? If the VLC is low, should they be given less service? E
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Panera Bread has hired you as a consultant to determine the optimal pricing strategy for its coffee and bagel products. You have determined that Panera has two basic types of customers: those who are
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Clearview window company manufactures windows for the home building industry. The window frames are produced in the frame division. The frames are then transferred to the glass division, where the gla
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The Durango Lumber Company had the following historical accounting data per 100 board feet, concerning one of its products in the Sawmill Division: Finished shelving: |Direct materials |$60 |Direct labor |32 |Variable manufacturing overhead |16 |Fixe
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Why would sewing pattern manufacturers such as Simplicity, Butterick, and McCall’s print a price of $12.95 (or more) on each pattern and then two \times a year, offer patterns for sale at $1.99 each? How could this markdown influence demand, sales, and pro
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Some years ago, two intercity bus companies, Greyhound Lines, Inc. and Trailways Transportation System, wanted to merge. One possible definition of the market in this case was “the market for intercit
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Betty’s Bakery bakes fresh bread every morning. Any bread not sold by the end of the day is thrown away. A loaf of bread costs Betty $2.00 to produce, and she prices loaves of bread at $3.50 per loaf. Suppose near the end of one day Betty still has 12 loa
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Describe the customer loyalty model.
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A car rental agency is considering a modification in its oil change procedure. Currently, it uses a Type X filter, which costs $5 and must be changed every 7,000 miles along with the oil (5 quarts). Between each oil change, one quart of oil must be added
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Frame DivisionGlass Division Direct material3771* Direct labor3237 Variable overhead7171 Total 140 179 [The following information applies to the questions displayed below.] Weathermaster Window Compan
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