SME stands for Small and Medium Enterprises in digital marketing. These are businesses that have a smaller workforce and lesser revenue compared to larger corporations. SMEs can benefit greatly from digital marketing by increasing their reach and visibility online, building brand awareness, and engaging with potential customers through various digital channels such as social media, search engines, email marketing, and content marketing. Digital marketing can be an affordable and effective way for SMEs to compete with larger companies and establish a strong online presence.
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